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Cardlytics x Bridg - In the News
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Check out our blogs to explore the latest topics and trends in customer data.
Can advertisers overcome the RMN measurement challenges? Exploring the Rippl effect
Despite their massive popularity, retail media networks have been plagued from the start with measurement shortcomings, most notably the disparity among methods across retailers. Read our blog to see how advertisers can overcome these challenges and prove ROAS.
Unlocking regional retailer and advertiser collaboration with Rippl data media and network, powered by Bridg
Rippl data and media network, powered by Bridg, is unlocking advertiser and regional retailer collaboration, with the potential to create new revenue opportunities for retailers and enhanced consumer engagement for advertisers. Learn more about this exciting new opportunity.
The triumph of the in-store sign (& how to get it right)
Digital signage and interactive kiosks are the latest frontier of retail media network advertising. But before any of the signage magic can happen, retailers must shore up their first-party data insights to implement these technologies strategically and effectively within the physical store.
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