Understand non-loyalty customer behavior and personalize campaigns
When a QSR client wanted to increase frequency across their customer base, they turned to our market-leading identity resolution to understand non-loyalty guests and create personalized messaging.
Track impact of new menu item and increase average spend
A QSR client introduced a new menu item and wanted to assess its impact on the rest of the menu, as well as its broader effect on the overall business.
Expand your first-party audience to grow your retail media network
One of our fast-growing retail clients needed to identify the individuals behind the billions of daily transactions in their stores to improve targeting and personalization across their retail media network.
Grow loyalty, increase visits and overall value
A casual dining restaurant wanted to understand the incremental value of its loyalty customers and utilize this insight to create an optimal budget and execute an aggressive conversion campaign.
Increase customer frequency and check value
A QSR brand needed to confidently identify their highest value customers and estimate a conversation rate that would optimize campaign planning and ROI.
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