From customer loyalty program limitations to first-party data scale constraints and a lack of unified, longitudinal customer profiles, Retail marketers need more customer insights and engagement data to remain competitive. The Bridg solution can close these gaps so you can deliver on your customers’ expectations, consistently, predictably, and profitably.
Grocers need reliable, timely customer insights to shelve and recommend the right products, personalize offers, amplify convenience—and stay competitive in an ever-changing marketplace. Fill every aisle with unmatched value and convenience and increase time-to-value for campaigns with the help of the Bridg solution.
Brands and Advertisers
Finally, insight into consumer spending at individual or multiple retailers is here. We help you power campaigns and optimize spend by turning individual consumer level transaction data into insights and longitudinal profiles of all your customers. Identify and engage every customer – loyalty, non-loyalty, online and offline – at an individual level and enjoy enhanced personalization, targeting and measurement with Bridg.
Fuel and Convenience
Take convenience to the next level with SKU-level insights and longitudinal profiles of all your shoppers. The Bridg solution allows you to identify, understand, engage all customers, including loyalty, non-loyalty, online and offline ones.
Unlocking regional retailer and advertiser collaboration with Rippl data media and network, powered by Bridg
Rippl data and media network, powered by Bridg, is unlocking advertiser and regional retailer collaboration, with the potential to create new revenue opportunities for retailers and enhanced consumer engagement for advertisers. Learn more about this exciting new opportunity.
The triumph of the in-store sign (& how to get it right)
Digital signage and interactive kiosks are the latest frontier of retail media network advertising. But before any of the signage magic can happen, retailers must shore up their first-party data insights to implement these technologies strategically and effectively within the physical store.
Sweeten the deal this summer with ice cream at the C-store
Ice cream was the big winner at the C-store during Summer 2022. Will this year be a repeat? With budgets tightening due to inflation, make sure you're positioned to serve up a strategy that responds to your local market.