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Cardlytics x Bridg - In the News
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Check out our blogs to explore the latest topics and trends in customer data.
3 reasons you need a 1P data strategy – with or without cookies
The cookie may live on, but targeting and personalization strategies that rely solely on third-party insights will not. Read our blog to learn more.
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Why you need to take identity resolution offline this year
Cookie deprecation sees yet another delay buying precious time for consumer-facing businesses of all shapes and sizes who continue to prepare for the cookie’s eventual demise and its impact on previous targeting and personalization strategies.
The triumph of the in-store sign (& how to get it right)
Digital signage and interactive kiosks are the latest frontier of retail media network advertising. But before any of the signage magic can happen, retailers must shore up their first-party data insights to implement these technologies strategically and effectively within the physical store.
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